FOR IMMEDIATE RELEASE
The Giumarra Companies
LOS ANGELES – June 13, 2014 – Giumarra Wenatchee is pleased to announce that it will again market its crop of New Zealand Meyer lemons in July. An excellent growing season produced fruit with a well-balanced sugar-to-acid ratio.
First vessel shipments are expected to be available July 14. Giumarra Wenatchee is also taking early season air freight orders.
“We will have earlier air arrivals for our customers who want to promote Meyer lemons for Fourth of July,” says Jason Bushong, division manager of Giumarra Wenatchee. “The lemon’s unique sweet yet zesty flavor makes it an excellent item to highlight for summer beverages, main courses, and desserts.”
Giumarra will offer both bagged and bulk fruit. After the success of its 2-lb. bag offering during the 2013 season, the company will offer this size again.
“This lemon is equally popular with foodservice and retail customers. We will have a diverse sizing range this season to accommodate the needs of all of our customers,” says Mr. Bushong.
The Meyer lemon season will extend through September, with product availability on both East and West Coasts.
“Meyer lemons continue to be a consumer favorite across the board,” says Scott Ross, eastern region business manager for the Giumarra Companies. “We have a variety of merchandising materials available to help our customers promote this unique item, including in-store signage and a QR code on the packaging with a corresponding mobile website.”
About the Giumarra Companies
The Giumarra Companies is a leading international network of fresh produce growers, distributors, and marketers that encompasses a world of freshness. Since its inception in 1922, the Giumarra group of companies has taken pride in a longstanding commitment and tradition of quality, reliability and innovation to feed the world in a healthy way. For more information, please visit: www.giumarra.com.